Mr. Crumb Named ‘All-Star Westmeath Business Of The Year 2021’

Mr. Crumb | AIBF
Some of the team holding the certificate and medal outside the factory (from left) Garry Keogh, Inesa Andriuskaite, Maurice Farrell, Noel Donohoe, Lisa Flanagan, Glen Cowap, Emma Douglas.

Mr. Crumb has been named ‘All-Star Westmeath Business Of The Year 2021’ in recognition of the hard work and dedication of the team in providing best in class service to customers and their outstanding contribution to the business life of Westmeath.

Mr. Crumb is a multi-award winning artisan food producer located in Finea. The family-run business was founded in 1996 and is famous for its international award-winning Stuffing, Breadcrumb and Flavoured Butters.

It continues to innovate and has launched a new range of Cook and Serve in Pack, Hot Food To Go Snacks under the name ‘Invisible Chef’ which provides a cost effective food solution for deskilled food businesses re-opening post Covid.

Mr. Crumb is proud to win numerous national food awards every year for the quality and taste of its products such as ‘the Great Taste Awards’, ‘Blas na hEireann’, ‘Irish Quality Food Awards’ and ‘Free From Awards’.

The company is now a major local employer and exporter to many countries: including France, Germany, The Falkland Islands and the USA.

Jason Coyle, director of Mr. Crumb, said: The Team at Mr. Crumb are delighted to be recognised for our innovation with the new ‘Invisible Chef’ range for foodservice, our environmental initiatives and our contribution to business life in rural Ireland.

Mr. Crumb | AIBF

Kieran Ring, Deputy Chair on the Adjudication Board said the All-Star Westmeath Business Of The Year 2021 accreditation is in recognition of Mr. Crumb’s outstanding contribution to the business life of Westmeath.

He said: “Mr. Crumb is engaged in manufacture and distribution of quality Irish Foods, and we wish to recognise its conduct in the areas of trust, commitment, performance and customer-centricity.”

Mr. Crumb is currently recruiting for its production team in Finea.

The All-Ireland Business Foundation is a national body which accredits best-in-class Irish businesses as Business All-Stars. The Foundation also oversees the All-Ireland Business Summit while promoting peer dialogue amongst our members on an ongoing basis.

The process to select the next group of Business All-Star accredited companies has begun and further information is available at aibf.ie.

To learn more about Mr. Crumb, visit their All-Star showcase page here.

This post first appeared in Westmeath Examiner.