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Gain the Recognition, Exposure, Social-Proof, Competitive Advantage
and Growth Your Business Deserves

Business All-Stars is a national recognition programme where we shine a spotlight on the very best businesses in Ireland

Applications Open for 2023 Business All-Star Accreditation

Why Be A Well Kept Secret?

Gain the Recognition, Exposure, Social-Proof, Competitive Advantage and Growth Your Business Deserves

Business All-Stars is a national recognition programme where we shine a spotlight on the very best businesses in Ireland

Gain the Recognition,

Exposure, Social-Proof, Competitive Advantage and Growth Your Business Deserves

The Business All-Star Accreditation Marque Is The Nation’s Symbol of Trust

Today more than ever it's important to stand out in a way that not only gets you in front of your ideal audience but also allows you to illustrate the value you bring to the marketplace.

Social proof, third-party verification and trust are some of the most valuable currencies in business.

Business All-Stars celebrates your business success and entrepreneurship in a way that positions your business, your product or service as best in class all of which builds more trust, more authority and credibility than you could ever do on your own.

Our existing All-Stars have reported more recognition, more exposure and more bottom-line return on investment results from becoming an All-Star than any other revenue-producing activity they’ve done.

Our All-Star Business accreditation process not only gives you a snapshot of everything you’ve achieved so far but also gives a clear indication of what you need to do to scale your business to the next level.

Becoming an All-Star also enables you to showcase (and retain) your best employees while also enabling you to attract the best talent in the marketplace.

Finally, entrepreneurship can be a lonely place regardless of how big your team or business may be. Our All-Stars become a part of our growing community and TRIBE of All-Stars all of whom are forward-thinking, optimistic and open to new business opportunities and growth.

What are the benefits for accreditation for a business?

The benefits of accreditation are many but they can broadly split into six categories.

For You

Personal Recognition for the founders and/or stakeholders in the business.
A fantastic acknowledgment of the hard work, commitment, sacrifices and contribution you have given to business and entrepreneurship in Ireland.

For Your Business

Instills pride and projects a winning image of your business.
Differentiates your business from the competition.
Increases national and regional awareness of your brand.

For Your Team

Boosts your team morale and productivity.
Increases employee engagement and pride in their work.

For Your Customers.

Gives re-assurance and confidence to your customers.
Enhances customer relationships.

For Business Development

Create new sales opportunities.
Gives access to other accredited All-Star businesses, enabling you to develop new business opportunities.

For Your Growth

Stand out from your competition with All-Star Business status.
Position yourself and your business alongside other All-Star businesses in Ireland.

Applications NOW open for the 2023

Communicating Confidence To Your Customers

The All-Star Accreditation empowers Irish businesses & sets them apart from their competitors, giving customers, vendors and employees alike the reassurance that the company they are associated with has met and exceeded the highest standard.

Dr. Briga Hynes
Kemmy Business School,
University of Limerick

The AIBF is privileged to showcase and acknowledge the diverse talent and tremendous determination and success that exists amongst Irish SMEs.

Frances Fitzgerald MEP
Member of ECON and FEMM
Former Tánaiste & Minister

I am very proud of all the accredited businesses, their commitment to quality, as evidenced by gaining these coveted All-Ireland Business Accreditations will enable Irish SMEs to grow.

Mairead McGuinness MEP
Vice-President,
European Parliament

The AIBF network facilitates indigenous Irish companies, which have attained their independent quality mark, to meet to discuss ideas.

Pat Breen
Minister for Small Business
(2016-2020)

What companies have been accredited as Business All-Stars to date?

To date over 500 Irish companies have received Business All-Star Accreditation from the Foundation and have joined our
TRIBE – The Register of Irish Business Excellence - here is a sample of some of these organisations.

FAQ’s - Business All-Star Accreditation

Business All-Star Accreditation – How it works?

1Adjudication process

Adjudication process

The 2021 Judging panel is Chaired by Dr Briga Hynes of the Kemmy Business School, University of Limerick and assisted by Deputy Chair Kieran F Ring of the Global Institute of Logistics. The chairs are supported by a panel of industry experts.

The three pillars of All-Star Accreditation process

The three pillars of All-Ireland Business All-Star accreditation are Performance, Trust and Customer Centricity. Each requirement within the three areas must be satisfied to become accredited as a Business All-Star.

You know your business has star quality – now's your chance to prove it.
Registration is open for the 2021-22 Business All-Star accreditation programme. Get the ball rolling here today.

2Who is it for?

Business All-Star Accreditation is open to companies and individuals who take pride in the quality of their work and the satisfaction of their clients.

Registered businesses based in Ireland who have been in operation for at least 2 years are eligible to apply. It is open to all sizes and industry categories.

3How can I apply?

You can register your interest and apply by clicking the link below.

4Who is the accrediting body?

The All-Ireland Business Foundation (AIBF) is the national body responsible for identifying and accrediting businesses as Business All-Stars. The Foundation believes in a marketplace where Best-in-Class companies are clearly identifiable and where consumers can purchase with confidence from All-Star Accredited businesses.

The Foundation promotes its accredited businesses to Irish consumers, giving them confidence and reassurance when making their purchasing decisions.

The adjudication panel is Chaired by Dr. Briga Hynes of the Kemmy Business School, University of Limerick and assisted by Deputy Chair Kieran F. Ring of the Global Institute. The Chairs are supported by a panel of industry experts.

The accreditation programme has been developed under the guidance of Dr. Briga Hynes, Kemmy Business School and Kieran F. Ring, CEO of Global Institute.

5Who is eligible for Business All-Star accreditation?

Business All-Star Accreditation is open to companies and individuals (Thought Leader Accreditation) who take pride in the quality of their work and the satisfaction of their clients.
Registered businesses based in Ireland who have been in operation for at least 2 years are eligible to apply. It is open to all sizes and industry categories.

6What are the steps in the accreditation process?

REGISTRATION -Interested companies first register their interest with the Foundation. The Foundation undertakes preliminary research on each company to determine their suitability for the Accreditation.

APPLICATION - Companies that successfully get through the registration process are passed to a member of the adjudication panel and are invited to complete the online application form.

REVIEW (30 Points)

The application form is reviewed by the adjudication panel and arrangements are made for a telephone interview between a member of the adjudication panel and a founder, owner or director of the applicant company. Your application is worth 30 points, a minimum of 22.5 points from this stage are required to go to the next phase. You will be informed at the end of the telephone interview on how you have scored and your eligibility for the next round.

VERIFICATION (40 Points)

Companies that successfully navigate the application and review stage qualify for the verification phase in the process. During this phase, your application will be reviewed which will include;

Further scrutiny of the application
Reference Check (20 Points)
Incognito Contact: A potential customer will interact with your organisation anonymously (20 Points)

Your company will be contacted by a member of the adjudication panel to discuss and share the results of your performance in the verification round. A minimum of 30 points of the 40 available are needed to progress to the final round. You will be informed at the end of the review on how you have scored and your eligibility for the last round.

PANEL REVIEW: (30 Points)

In this round, your performance in total will be reviewed by the accreditation board. You will need to achieve enough points to exceed the 75 points required for accreditation.

You will be informed at the end of the review on how you have scored and whether or not you have been approved to receive Business All-Star Accreditation.

ACCREDITATION PRESENTATION

Successful companies on receiving confirmation of their accreditation and paying the applicable fees, will be invited to a Virtual Accreditation Ceremony. The ceremony will see the induction of the next group of companies that have successfully navigated the All-Ireland Business Foundation audit.

You will receive your Business All-Star Commemorative Medal and Certificate by courier in advance of the ceremony.

MEDIA

We will provide you with your official picture and citation from the judging committee. The citation will detail the reasons for your accreditation as an All-Star and is designed to prompt you to give a reactionary statement all of which will form part of your press release. Accredited Business All-Stars are encouraged to send their Press Release to all media within their respective verticals.

Accredited Business All-Stars will be provided with a bespoke ‘Business All-Star Accredited Artwork Suite’ specific to your accreditation title. The accreditation logo, in particular, is ideal for your website, email signatures, social media etc.

Accredited Business All-Stars are licensed to use the accreditation artwork for the period of one year. Our marketing team will promote your accreditation on our social media channels.

7How long does it take to get accredited?

The accreditation process to finalise a company's score typically takes 6-8 weeks. Once you have entered the process you have three weeks to complete your application. Once the application is completed – four weeks to go through all rounds.

8What are the fees associated with Business All-Star Accreditation?

There are no fees associated with the initial registration and evaluation of your company. However, companies that successfully reach the required number of points (75) and are approved for accreditation by the adjudication panel pay an accreditation fee.
The accreditation fee structure is based on tiered model. Annual fees are set according to the size of your business turnover.

Applicants that successfully pass all its stages are officially announced as ‘Business All-Stars’ at the accreditation ceremony and are automatically included in TRIBE - The Register of Irish Business Excellence.

Benefits of TRIBE membership include:
- You join Ireland's most progressive business community
- Our TRIBE members represents diverse range of companies and thought leaders who are as passionate as you about ongoing learning, growth, and co-creation
- Access to Accredited members only gatherings including CEO Forum, facilitated networking session

9If successful, when do we receive our accreditation?

ACCREDITATION PRESENTATION

Successful companies on receiving confirmation of their accreditation and paying the applicable fees, will be invited to a Virtual Accreditation Ceremony. The ceremony will see the induction of the next group of companies that have successfully navigated the All-Ireland Business Foundation audit.

You will receive your Business All-Star Commemorative Medal and Certificate by courier in advance of the ceremony.

MEDIA

We will provide you with your official picture and citation from the judging committee. The citation will detail the reasons for your accreditation as an All-Star and is designed to prompt you to give a reactionary statement all of which will form part of your press release. Accredited Business All-Stars are encouraged to send their Press Release to all media within their respective verticals.

Accredited Business All-Stars will be provided with a bespoke ‘Business All-Star Accredited Artwork Suite’ specific to your accreditation title. The accreditation logo, in particular, is ideal for your website, email signatures, social media etc.

Accredited Business All-Stars are licensed to use the accreditation artwork for the period of one year. Our marketing team will also promote your accreditation on our social media channels.

10Which companies have been accredited as Business All-Stars to date?

To date over 500 Irish companies have received Business All-Star Accreditation from the Foundation and have joined our TRIBE – The Register of Irish Business Excellence - here is a sample of some of these organisations.

Join the Tribe of 500+ Elite Businesses Across Ireland

Have questions?

Visit our FAQ Page or Contact Us!